PPG is collaborating with Xiaomi EV on the “100 Colors Project,” an initiative aimed at redefining automotive personalization. As part of Xiaomi’s Customization Service, the project will introduce 100 exclusive paint colors over the next three years, co-developed with global coatings suppliers.
According to the company, PPG contributed to the development of the first five custom colors. These include the standout Amethyst Purple, distinguished by its deep luster and unique visual character, offering Xiaomi customers a premium and personalized aesthetic.
“PPG is proud to support Xiaomi in pushing the boundaries of automotive design and personalization,” said Thomas Li, PPG vice president, automotive coatings, Asia Pacific. “With our global manufacturing network and deep coatings expertise, we continue to deliver innovative solutions that enhance visual appeal and provide long-term performance and sustainability, empowering OEMs to meet evolving consumer expectations and design trends.”