PPG has announced the launch of its SEM® brand to the automotive repair industry in Mexico. The SEM brand manufactures products for vehicle surface preparation and repair, including abrasives and finishing products.
“The introduction of the SEM brand in Mexico expands PPG’s offering for the automotive refinish market, allowing us to provide more comprehensive solutions for body shops,” said Juan Pablo Reyes, PPG sales and business development manager, Mexico, Automotive Refinish. “By broadening our portfolio beyond coatings, we help customers improve efficiency, consistency and the overall performance of their repair processes, supported by PPG’s leading technology, expertise and trusted brands.”
SEM products will be available during the first half of 2026 at points of sale through PPG-authorized distributors, as well as in Comex® stores in cities including Mexico City, Guadalajara, Monterrey, Puebla, León and Tijuana.